Generally speaking, I solve business problems by listening, analysing and collaborating. This can take many forms. I work with agencies and directly with clients, having had extensive experience of doing both.
If you need someone who can relate to senior management, IT, marketing, insights and client service types without changing pace or diluting a message, then I am extremely useful.
Too vague? Right.
Recent projects include:
- Via extensive qualitative and quantitative research methodologies, helping a multi-national blue chip company to scale its technology and digital marketing structures whilst managing organisational change.
- Helping a marketing agency grow revenue, scale profit and package its offering for senior client stakeholders.
- Advising a global production company on best practice operating structures in a developing market.
Adding polish, poise and experience to pitch teams - giving you a perspective you may not have entertained and reviewing pricing structure in the context of an increasingly competitive environment.
C-suite and below executive education on a variety of digital marketing issues. Particular focus around innovation, global (big) data strategy, measurement, mobile, developing markets and micropayment solutions.
I can speak. Sometimes in public - particularly about business growth models, innovation and how service based technology platforms are changing the way that everyone should work.